Jiawei WuInfo
Jiawei Wu is a New York–based communication designer whose work is rooted in storytelling and system thinking. She builds cohesive visual languages that translate narrative across branding, print, spatial, and image-based media, with a focus on consistency, structure, and material-driven detail.







Service

Brand Identity
Art Direction
Editorial Design
Web / UI Design
Type Design
Motion Graphic






Clients

Fontainebleau Group
Jacob & Co.
Savvy Studio
Tom Brady
Barneys New York
IL SAN PIETRO
Beefbar
Assouline
Fila
Fortune Magazine
Harry’s
AVANT Shenzhen
TINGTANG












Selected ProjectsProject Info
Philo Homes2025
Freelance

Role: Art Direction, Brand Design
Motion Collaborator: Tong Song


Philo Homes is a design-led brand built around the idea of structured freedom. Rooted in system thinking and human intuition, the brand frames home design as a guided yet personal process—where modular logic provides clarity, while warmth and sensitivity leave space for individual expression. The visual identity balances technological precision with humanistic detail, presenting design not as decoration, but as a thoughtful way of living.





©️ Jiawei Wu 2026
Email
Linkedin
Resume