Jiawei WuInfo
Jiawei Wu is a New York–based communication designer whose work is rooted in storytelling and system thinking. She builds cohesive visual languages that translate narrative across branding, print, spatial, and image-based media, with a focus on consistency, structure, and material-driven detail.







Service

Brand Identity
Art Direction
Editorial Design
Web / UI Design
Type Design
Motion Graphic






Clients

Fontainebleau Group
Jacob & Co.
Savvy Studio
Tom Brady
Barneys New York
IL SAN PIETRO
Beefbar
Assouline
Fila
Fortune Magazine
Harry’s
AVANT Shenzhen
TINGTANG












Selected ProjectsProject Info
TerraFerra
Jewelry2021
Savvy Studio
Designer



Terra Ferra is a customized-jewelry brand that offers digital service for customized jewelry production. The design concept comes from professional and creative customized experience. The brand identity is an experimental design studio which builds the connection between the materials and humans. All the identity items represent the balance and harmony of the jewelry materials, on the other hand, they are keen on creative and modern ventures.



©️ Jiawei Wu 2026
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